There’s plenty out there about how to become a recognized expert, how to build a business around your expertise, and how to monetize your expertise. In this article, I want to go deeper into the whole concept of the expertise-based business. Why? A richer understanding of the concept helps make the possibilities for expertise-based businesses …
EAT to Build a Consulting Brand
If you are a subject matter expert hoping to build a consulting brand and grow consulting as part of your business, you’ve probably already noticed that simply adding a “Consulting” page to your Web site is not enough. I did that many years ago when I first launched into consulting and – you guessed it …
5 Essential Methods for Sharpening the Saw
In my last post, I highlighted a number of ways in which we can all seek to elevate our visibility and authority as experts. My reason for focusing on this topic was that, if you want to sell online courses, if you want to become a consultant, or if your want to start and grow any other sort of …
7 Ways to Elevate Your Expertise
Whether your aim is to sell online courses, become a consultant, or otherwise make money off of your smarts, being an expert in your field or industry is certainly important. But for most of the readers here on Learning Revolution, that’s already a done deal. They are experts. The bigger challenge right now is how to become …