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value

You are here: Home / Archives for value
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Your Ultimate Guide to Pricing a Masterclass

There are many factors to consider when planning a masterclass, but pricing is one of the most important. Price too high and you’ll place yourself out of the market. Too low and you risk devaluing your teaching, or even losing money. Understanding how to maximize revenue without alienating learners is a skill that all edupreneurs …

Your Ultimate Guide to Pricing a MasterclassRead More

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Thinking Beyond Online Courses: Building Your Value Ramp

I have written before about the huge benefits of blogging for building an audience and creating a highly profitable, sustainable business. There’s no doubt about it: a blog that delivers consistently high value to your prospects and customers is an incredibly valuable asset for edupreneurs. But here’s the thing: Blogging is just a tactic. The …

Thinking Beyond Online Courses: Building Your Value RampRead More

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10 Ways to Add Value and Sell Your Online Course

A lot has changed in the world of online courses since I founded Learning Revolution. As more people discover the value of lifelong learning, the marketplace for online courses has grown dramatically – and become much more crowded. We’re rapidly headed toward a global e-learning market worth more than US $400 billion. More students are …

10 Ways to Add Value and Sell Your Online CourseRead More

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5 Keys to Marketing Your Educational Products

In the most basic way, marketing your educational products is no different than marketing other types of products and services: you have to have a great offering, and you have to make sure the right people know and care about it. Unfortunately, I find too many edupreneurs get obsessed with the first part – the …

5 Keys to Marketing Your Educational ProductsRead More

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Are you offering enough exclusivity?

I’ve noted many times before that edupreneurs need to focus on delivering valuable, discernible outcomes and be as clear as possible about articulating those outcomes as part of the marketing process. A big part of delivering value, of course, is the content you provide. But, in many ways, this is the easy part. It is …

Are you offering enough exclusivity?Read More

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5 Long-Term Challenges of the Edupreneur

I’m in the midst of re-thinking major aspects of my own business, and this naturally got me focusing on the major challenges we all face as we seek to grow our edubusinesses. I thought I’d share some of my thoughts in this post with the hope that they will helpful to you. In the early …

5 Long-Term Challenges of the EdupreneurRead More

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Can you still make money with online courses?

It’s a question I find myself pondering more and more lately. We may have differing perspectives about what counts as “make money online,” but for me, a course has to be capable of generating six figures annually before I will count it as serious money. Even if your number is somewhat lower (and especially if …

Can you still make money with online courses?Read More

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The 4 Critical Components of a Successful Product Launch Formula

Do a quick search phrases like “launch online product,” successful product launch,” or “product launch formula” and you will see that a lot of people – perhaps even you – seem to be looking for insight into how to get a new product off the ground successfully. And there are plenty of self-appointed “gurus” out …

The 4 Critical Components of a Successful Product Launch FormulaRead More

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